Rolex

Buy a Rolex. Just say the watch.

Say Pepsi, Hulk or a full-set Daytona. Tailyr finds which commercial dealers have it, and sources pieces that aren't listed.

Find mine →Buying a watch with Tailyr

Say it the way you would say it

“Pepsi, full set, good condition.”Tailyr reads a GMT-Master with a red and blue bezel and asks which reference and how recent.
“A panda Daytona, unworn if possible.”It asks about the reference, completeness and evidence of unworn condition.
“Hulk, any condition, as long as it's genuine.”It asks about budget, papers and how flexible you are.

Rolex references and nicknames

Model or termWhat it isWhat to check
SubmarinerRolex's diver's watch, with and without dateReference, bezel, completeness and condition
GMT-Master IIDual-time sports watchReference and bezel colourway
PepsiGMT-Master with a red and blue bezelConfirm the exact reference
BatmanGMT-Master II with a blue and black bezelConfirm the exact reference
HulkSubmariner Date with a green dial and bezelCondition and completeness
KermitSubmariner with a green bezel and black dialConfirm the exact reference
DaytonaChronograph, including panda dial variantsDial, reference and papers
Full setOriginal box and papersCheck the papers match the watch

Before you buy: the checks that matter

  1. Match reference and serial to the papers.
  2. Ask what is included: box, papers, links, service records.
  3. Check condition in detail: polishing and replaced parts can affect value.
  4. Confirm the seller's returns and warranty policy.
  5. Have it independently authenticated or inspected.

How Tailyr finds it

On the network

Partners list inventory on Tailyr. If yours is there, you hear in the first conversation.

Sourced for you

If it isn't listed, Tailyr's Elite Specialists can source it on your behalf.

Discreet

For cars or pieces that must be handled quietly, an Elite Specialist takes over personally.

See also: buy a luxury watch, how to buy a luxury watch safely and the glossary.

Questions, answered

Where should I buy a Rolex?

From an established commercial dealer that stands behind what it sells, with box, papers and service history evidenced and a clear return or warranty policy. Tailyr introduces you to commercial dealers and partners.

What is a Rolex Pepsi?

A Pepsi is a Rolex GMT-Master with a red and blue bezel.

What is a Rolex Hulk?

The Hulk is the Rolex Submariner Date with a green dial and green bezel.

What does full set mean?

A full set means the watch comes with its original box and papers.

Can Tailyr find a Rolex that isn't listed?

Yes. Partners list watches on the network, and for pieces that aren't listed, Tailyr's Elite Specialists can source them.

Tell Tailyr what you want

Describe the exact spec and Tailyr finds who has it, privately.

Find mine →Speak to us

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About TailyrHow it worksGlossaryPartner with Tailyr

Watch references, prices and availability change quickly. Verify the reference, condition and authenticity with the supplier before you buy. Tailyr is an introduction service. Nothing is bought or sold on Tailyr, and suppliers are independent businesses responsible for their own listings, sales, payment and aftercare. Tailyr does not give financial, legal or tax advice. Results are generated automatically, so verify details with the supplier. Available in the UK to adults aged 18 and over. Brand names are used only to describe what buyers ask for and imply no affiliation.